gear guide product showcase
print heads, high-performance
Epson UltraChrome® Ink and
advanced screening algorithms.
Together, Epson printers, inks
and papers, including award-winning Signature Worthy®
paper, produce prints with the
industry’s best in color gamut,
color fidelity, tonal transitions
and black density, and extraordinary longevity. Offering
an extensive array of award-winning products renowned for
their high quality, functionality,
innovation and energy efficiency, Epson delivers products
designed for the demanding
needs of professional markets
including photography, graphic
design, signage, and commercial printing. For more information, visit www.proimaging.
epson.com or visit booth 1105.
FOCAL PRESS
Since 1938,
Focal Press
has been
committed
to publishing
high-quality
books filled
with practical,
hands-on information on the
subjects of photography and
graphic arts. Having expanded
the catalog to include such
genres as film, post-production,
animation and 3D,the most
recent subject to make the Focal
Press list is Web/Interactive.
Every title, dealing with cutting-
edge and converging technolo-
gies, is written by an expert in
the field. Tremendous benefit is
offered through practical solu-
tions to problems and invaluable
insight into highly competitive
markets. A variety of online
products—eBooks, eResources
and video tutorials—are
available for download, vastly
simplifying the task of keeping
up to date on rapidly-changing
technologies. Bestsellers include
the latest edition of Light:
Science and Magic, Martin Evening’s iconic Photoshop for Photographers series and Michael
Freeman’s The Photographer’s
Eye, among many other superb
titles. For more information
about Focal Press Books, log on
to www.focalpress.com or visit
booth 577.
FORBEYON
Forbeyon enhances the work of
photographers with personal-
ized presentation products.
From impressive designs to
photographic albums and press
books, the staff here is dedi-
cated to creating high-quality
solutions for clients. They offer
three book styles – Perfect
bound, Linear bound and Flush-
mount – all handmade, using
the best industry products such
as Durst and HP printers, Kodak
photographic papers, archi-
val materials and fine Italian
leathers. Other options include
two luxurious lines of ChrysQ
slipcovers and premium boxes,
“to give your albums a little ex-
tra lovin’,” say managers Casey
Smith and Michelle Foard. “Our
albums and services are stylish
and modern, yet timeless.” As a
one-stop shop, they specialize
in artistic album design and of-
fer personalized custom covers,
allowing photographers to focus
on connecting with clients and
shooting. They also provide an
album-recycling program and
top-notch customer care. At
Forbeyon, say Smith and Foard,
“100 percent customer satisfac-
tion leaves us feeling warm and
tingly.” For more information,
log on to www.forbeyon.com or
visit booth N1504.
FUJIFILM
FUJIFILM North America
Corporation is a marketing
subsidiary of FUJIFILM Holdings
America Corporation, providing
a wide selection of innovative
imaging products and services
to consumers, professionals
and businesses, including:
consumer and professional
digital cameras; instant film and
cameras, film and digital printing equipment; professional
photographic paper; plus a full
range of photo book options
from silver halide to toner and
inkjet. At its booth this year, Fujifilm will feature the FUJIFILM
X100, with its outstanding
photo quality, hybrid viewfinder and retro design, and the
recently introduced FUJIFILM
X10 digital camera, with a new,
larger 2/3” 12 megapixel EXR
CMOS sensor. Fujifilm will also
showcase the new FUJIFILM
Frontier DL600, a dry inkjet
production digital printer that
delivers high quality, consistent
images, in a user-friendly design. A printing demonstration
of the DL600 will feature the
printer’s panoramic capability
and versatility. Also on display
will be the Xerox Phaser® 6270
photo book printer, demonstrating photo specialty products;
and Fujicolor Crystal Archive
Professional Paper. For more information about Fujifilm, please
go to www.fujifilmusa.com or
visit booth 636.
HENSEL
At Hensel, “Performing Light” is
the company slogan, and they
have been manufacturing profes-
sional photographic lighting
equipment and accessories since
1963. With products 100 percent
made in Germany, Hensel pro-
vides the highest quality lighting
kits for an affordable price. Used
by many pros, Hensel has won
several design awards in Europe
for their various products as well.
Their flash equipment is perfect
for digital and analog photogra-
phy. Recently, they launched a
new addition to the Integra line
called the Mini 600 & 900 Kits.
Excellent for a first-time lighting
purchase or to add on to an
existing system, these mini flash
kits range from $1,100 to $1,600.
They are made of metal, multi-
voltage and fan-cooled, and they
include the original EH reflector
connector, allowing full acces-
sory compatibility to all Hensel
units. With super technical data
and top performance electronics,
Hensel has never had so much
technology at such a low price!
For more information, log on to
www.henselusa.com.
LENSBABY
Lensbaby is a Portland, Oregon-
based manufacturer of award-
winning Creative Effects camera
lenses. It is the developer and
creator of the patented Optic
Swap™ System, catering to
both amateur and professional
photographers and videogra-
phers around the world. The
Composer® Pro with Sweet 35
Optic refines and enhances the
popular Lensbaby Composer by
