Though Neiman Marcus’s forays into the growing world of fashion films have been limited thus far, Christensen says that the company has embraced the medium, providing budgets that will allow
for some narrative film productions soon. “It’s a very exciting time,”
Top photographers who create visuals that balance entertainment
and commerce have always been key to the Neiman Marcus brand,
and as the retailer continues to refresh its look and attract new customers, photographers have a key role to play as members of a creative team.
“Alistair Taylor-Young works primarily with one of my art directors,
Lori Stadig, and the two of them are amazing partners,” Christensen
notes. “He is always coming up with ideas and bringing them to the
table, which I love.”
“We understand each other very well in how we tell each story we
shoot,” says Taylor-Young of his relationship with Stadig. “We talk a lot
before each job as to how, with whom and where we shoot. She reins
me in where needed and I push when I can offer something fresh and
interesting within the confines” of the job.
© The Book/phoTo By Diego UchiTel
Recent work with Neiman Marcus has been exciting, Uchitel says.
“The Book has a beautiful reproduction, the quality of the merchandise
is very high end, the models they use are really top of the line, so are
the crews, and Georgia is a delightful person to work for,” Uchitel says.
“Neiman Marcus always tries, always cares,” Taylor-Young adds.
“We have a great team working with us no matter where we are in
the world shooting.”
“I’ve always said the t wo most important people are the photographer and art director,” Christensen says. “The last thing I want is a
photographer who just shows up and says, ‘How did you want me to
photograph made by
Uchitel in Buenos Aires.
Right: A spread from
the April 2012 issue of
The Book, featuring
photographs by Alistair