LETTERS TO THE EDITOR
CORRECTION:
In “Exposures: State Power” (October PDN), we misstated the amount of money needed to cover the cost
of producing Donald Weber’s book. The production
cost 12,000 to 16,000 Euros (about $16,500 to $22,000
US), not $60,000 as stated in the article. Our apologies
for this error.
Send your letters to:
Letters to the Editor,
PDN, 770 Broadway, 7th floor,
New York, NY 10003
or via e-mail to editor@pdnonline.com
Coming in JAnuAry
SELF-PROMOTION
CAREERS and
Issue
getting Your Work noticed,
reaching the right clients
Also: The BesT WeB services for PromoTing Your Work
pdnadvertiserdirectory
december2011
advertiser directory
ACADEMY OF ARTS UNIVERSITY ............................................................ 95
ADORAMA ................................................................................................ 105, 107
ADORAMA RENTAL COMPAN Y ....................................................... 83, 84
ADORAMAPRO ................................................................................................... 97
ASMP ........................................................................................................................ 98
ASUKA BOOK ....................................................................................................... 21
ASSISTANTLIST.COM .................................................................................... 109
B&H PHOTO VIDEO ......................................................................... 19, 57, 89
BABOO COLOR LABS ...................................................................................... 46
BLACK RIVER IMAGING ................................................................................ 23
CALUMET PHOTOGRAPHIC ................................................................ 49, 51
CANON USA ............................................................................................ COVER 3
CHIMERA LIGHTING ................................................................................ 81, 85
CINEVATE ................................................................................................................ 53
DODD CAMERA ............................................................................................... 109
EPSON AMERICA INC. .................................................................................. 2, 3
FUJI PHOTO FILM USA ............................................................................ 26, 27
GIOTTOS HPMARKETING ............................................................................ 69
HAHNEMUHLE .................................................................................................... 55
HENSEL USA ........................................................................................................ 68
Our advertisers will send you free information regarding
their service. You can reach them through PDN’s online
reader service site at www.pdnonline.com and click on the
photolink button.
HONICKMAN FOUNDATION ....................................................................... 9
IDC PHOTO VIDEO ................................................................................... 80, 82
ILFORD ..................................................................................................................... 25
INDUSTRIAL COLOR ................................................................................. 83, 87
K5600 LIGHTING INC. ................................................................ 83, 84, 109
LOWEL LIGHT TIFFEN COMPANY .................................................... 85, 86
MAMIYA ................................................................................................... COVER 4
MICROSYNC .......................................................................................................... 93
MOAB BY LEGION ............................................................................................. 75
NIELSEN EXPOSITIONS PHOTO GROUP .............................................. 13
PDN MEMBERSHIP OFFER .......................................................................... 111
PDN PHOTO ANNUAL CALL FOR ENTRIES .................................. 14, 15
PDN TOP KNOTS CALL FOR ENTRIES ............................................ 44, 45
PDN VIDEO WORKSHOP .............................................................................. 76
PHOTOGENIC ..................................................................................................... 101
PIKTO INC. ............................................................................................................. 74
PROFOTO ................................................................................................................... 7
ROBERTS IMAGING ......................................................................................... 99
SANDISK CORPORATION .............................................................................. 11
SCHIEMPFLUG DIGI TAL ........................................................................ 85, 86
SONY ELECTRONICS ..................................................... COVER 2, 1, 80, 81
SPEEDOTRON .................................................................................................... 100
TAMRAC INC. ....................................................................................................... 18
TAMRON USA, INC. ............................................................................................ 4
THE SHOT CALL FOR ENTRIES .................................................................... 28
THK PHOTO PRODUCTS INC. ..................................................................... 22
TIFFEN COMPANY ........................................................................................ 8, 10
WHI TE HOUSE CUSTOM COLOR ..................................................... 42, 43
ZEISS .......................................................................................................................... 87
United States Postal Service Statement of Ownership,
Management, and Circulation (Requester Publications Only)
1. Publication Title PDN Photo District News. 2. Publication Number 0549-0300. 3.
Filing Date October 1, 2011. 4. Issue frequency; published monthly. 5. Number of
Issues Published Annually 12. 6. Annual subscription price $65.00. 7. Complete
mailing address of known office of publication (Not Printer); Nielsen Business
Media, 770 Broadway, New York County. New York, NY 10003-9595. Contact
person: Joanne Wheatley; Telephone: 646-654-7251. 8. Complete mailing address
of headquarters or general business office of publisher (Not Printer) Nielsen
Business Media, 770 Broadway, New York, NY 10003-9595. 9. Full names and
complete mailing addresses of Publisher, Editor, and Managing Editor: Publisher
(Name and complete mailing address) Lauren Wendle, 770 Broadway, New York,
NY 10003-9595. Editor (Name and complete mailing address) Holly Stuart Hughes,
770 Broadway, New York, N Y 10003-9595. Managing Editor (Name and complete
mailing address) Jacqueline Tobin, 770 Broad way, New York, N Y 10003-9595. 10.
Owner (Do not leave blank. If the publication is owned by a corporation, give the
name and address of the corporation immediately followed by the names and
addresses of all stockholders owning or holding 1 percent or more of the total
amount of stock. If not owned by a corporation, give the names and addresses of
the individual owners. If owned by a partnership or other unincorporated firm, give
its name and address as well as those of each individual owner. If the publication
is published by a nonprofit organization, give its name and address.) Full Name:
Nielsen Business Media. Complete mailing address: 770 Broadway, New York, NY
0. No. copies of single issue published nearest to filing date 0. ( 4) Nonrequested
copies distributed outside the mail (include pickup stands, trade shows, show
rooms and other sources) average no. copies each issue during preceding 12
months 1,411. No. copies of single issue published nearest to filing date 1,325. E.
Total nonrequested distribution [Sum of 15d. ( 1), ( 2), ( 3), and ( 4)] average no. copies
each issue during preceding 12 months 6,530. No. copies of single issue published
nearest to filing date 5,985. F. Total distribution (Sum of 15c. And 15e.) average no.
copies each issue during preceding 12 months 21,270. No. copies of single issue
published nearest to filing date 20,435. G. Copies not distributed (See Instructions
to Publishers #4 (page #3)) average no. copies each issue during preceding 12
months 4,819. No. copies of single issue published nearest to filing date 4,132. H.
Total (Sum of 15f. And 15g.) average no. copies each issue during preceding 12
months 26,090. No. copies of single issue published nearest to filing date 24,567.
I. Percent Paid (15c. Divided by 15f. Times 100) average no. copies each issue
during preceding 12 months 69. 30. No. copies of single issue published nearest
to filing date 70. 71. 16. Publication of Statement of Ownership If the publication
is a general publication, publication of this statement is required. Will be printed
in the December, 2011, issue of this publication. 17. Signature and Title of Editor,
Publisher, Business Manager, or O wner: Joanne Wheatley, Vice President. I certify
that all information furnished on this form is true and complete. I understand that
anyone who furnishes false or misleading information on this form or who omits
material or information requested on the form may be subject to criminal sanctions
(including fines and imprisonment) and/or civil sanctions (including civil penalties).
0; No. copies of single issue published nearest to filing date 0. ( 3) Sales through
dealers and carriers, street vendors, counter sales, and other paid or requested
distribution outside USPS; average no. copies each issue during preceding 12
months 3,130. No. copies of single issue published nearest to filing date 2,798.
( 4) Requested copies distributed by other classes of mail through the USPS (e.g.
First-Class Mail) average no. copies each issue during preceding 12 months 0.
No. copies of single issue published nearest to filing date 0. C. Total paid and/or
requested circulation [Sum of 15b. ( 1), ( 2), ( 3), and ( 4)] average no. copies each
issue during preceding 12 months 14,740; No. copies of single issue published
nearest to filing date 14,450. D. Nonrequested distribution (By mail and outside
the mail). ( 1) Outside county nonrequested copies stated on PS 3541 (include
sample copies, requests over 3 years old, requests induced by a premium, bulk
sales and requests including association requests, names obtained from business
directories, lists and other sources) average no. copies each issue during preceding
12 months, 5,120. No. copies of single issue published nearest to filing date, 4,660.
( 2) In-county nonrequested copies as stated on PS 3541 (include sample copies,
requests over 3 years old, requests induced by a premium, bulk sales and requests
including association requests, names obtained from business directories, lists
and other sources) average no. copies each issue during preceding 12 months
0. No. copies of single issue published nearest to filing date 0. ( 3) Nonrequested
copies distributed through the USPS by other classes of mail (e.g. First-Class Mail,
nonrequestor copies mailed in excess of 10% limit mailed at Standard Mail or
Package Service Rates) average no. copies each issue during preceding 12 months
10003.11. Kno wn bondholders, mortgagees, and other security holders owning or
holding 1 percent or more of total amount of bonds, mortgages, or other securities.
(If none, so state) None. Full Name: Nielsen Business Media. Complete mailing
address: 770 Broadway, New York, N Y 10003. 12. Tax status (For completion by
nonprofit organizations authorized to mail at nonprofit rates) (Check one) The
purpose, function, and nonprofit status of this organization and the exempt status
for income tax purposes: _x_Has Not Changed During Preceding 12 months
___Has Changed During Preceding 12 Months (Publisher must submit explanation
of change with this statement). 13. Publication Title: PDN Photo District News.
14. Issue date for circulation data below: October, 2011.15.Extent and nature of
circulation: A. Total number of copies (net press run) average no. copies each issue
during preceding 12 months 26,090. No. copies of single issue published nearest
to filing date 24,567. B. Legitimate Paid and/or Requested Distribution (By mail
and outside the mail) ( 1) Outside county paid/requested mail subscriptions stated
on PS Form 3541 (Include direct written request from recipient, telemarketing
and Internet requests from recipient, paid subscriptions including nominal rate
subscriptions, employer requests, advertiser’s proof copies, and exchange copies)
average no. copies each issue during preceding 12 months 11,610. No. copies of
single issue published nearest to filing date 11,652. ( 2) In-County paid/requested
mail subscriptions stated on PS Form 3541 (Include direct written request from
recipient, telemarketing and Internet requests from recipient, paid subscriptions
including nominal rate subscriptions, employer requests, advertiser’s proof copies,
and exchange copies): average no. copies each issue during preceding 12 months